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Challenge 25 is a policy that is generally practised by off-trade licensed businesses such as supermarkets, convenience stores, and any other company that sells alcohol to be taken away before being consumed.

To reduce strain on your staff and decrease the risk of breaking the law, displaying Challenge 25 signage can help discourage underage patrons from attempting to buy alcoholic beverages. You can position this behind the counter, at the entrance, next to the products on the shelves, or anywhere else you feel it will have the desired effect.

Download and print this free sign by filling in the form below.

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